| Program Overview | ||
|---|---|---|
| Program Title | BUS 700 Business Research (Capstone) - Spring 2022 | |
| Organization | Washington University of Virginia | |
| Student Application Link | https://capsource.app/program/bus-700-business-research-capstone-n-spring-2022/rfp | |
| # of Students Enrolled |
31
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| # of Projects Running |
2 Project/s Added (of 2 Projects Expected)
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Program Timeline Project Duration |
Start Date: 02/01/22 End Date: 05/06/22 3 months |
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| Collaboration Overview | ||
|---|---|---|
| About Students |
This is a practical, research-oriented course for MBA students to work on a real business problem using a "Live Case" methodology for the duration of the semester under faculty mentor(s). The primary method of instruction is project-based experiential learning as students collaborate in a hands-on engagement (i.e. ìinternshipî) to address business problems with a functioning, off-campus "Host Company" in the marketplace. Students will conduct independent and collaborative research as part of a Student Consulting Team to address the business problem(s) presented to them by the Host Company to develop real solutions to real-world challenges. This engagement format directly relates to key learning objectives of the course.
The research process may include original data gathering (interviews, participant observations, survey methodologies, quantitative/empirical methods, etc.) or primary/secondary source content analysis working both individually and collaboratively as part of the Student Consulting Team. The required deliverable(s) for each Student Consulting Teamís business problem(s) will be unique to each engagement; examples of such deliverables may be writing a business plan for a start-up, developing a marketing strategy for a new product at an established company, or conducting a market landscape survey. Each Student Consulting Team will research, prepare, and present oral presentations to complement their written deliverable(s). Students have a great deal of freedom in deciding how to approach their respective assigned business problem(s), their research approach, and how to best present their analyses to the Host Company.
Student Level: Student Time Commitment: Full Time Team Structure: - |
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| Program Goals | ||
| Format Structure |
Single Project Single Team |
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| Format Title | Multiple Projects Multiple Teams | |
| Format Description | ||
| Benefits For Industry Partners | ||
| Project Modality | Fully Remote | |
| Industry Partner Requirements to Participate | ||
|---|---|---|
| Project Topics | Corporate Social Responsibility Customer Service & Account Management Data Management Growth Strategy International Affairs Legal, Regulatory, Compliance Marketing Mergers & Acquisitions Operations Organizational Culture Product Design & Development Purchasing, Logistics, Supply Chain Quality Control Reporting, Financial Planning & Analysis Research & Development Sales & Business Development Software Design & Development Talent Management | |
| Target Industries | ||
| Skills & Expertise | ||
| Location Information & Preferences |
Located Anywhere Regional (within 90 miles) |
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| Sponsorship |
No Sponsorship Required |
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| Compensation |
Following compensation will be offered to the students:
Exactly $0.0 per hour |
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| Other Requirements | ||
| Expected Time Commitment For Project Managers | per week | |
| Key Program Dates | Due Date |
|---|---|
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Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
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Jun 25 2021, 12:00.00 AM |
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Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
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Jul 17 2021, 12:00.00 AM |
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Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
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Nov 26 2021, 12:00.00 AM |
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Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
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Dec 18 2021, 12:00.00 AM |
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Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
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Feb 01 2022, 12:00.00 AM |
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Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
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May 06 2022, 12:00.00 AM |
Project Overview
| Project Details | |
|---|---|
| Project Title | Gen Connect Gaming App Ux Design |
| Project Synopsis |
What is the challenge or opportunity you are trying to address within your organization?
We have developed a social emotional learning gaming app called Gen Connect Game. We are looking to expand the game to provide different modes of the game including Family, Multicultural Experiences, LGBTQ, Workplace etc. We would like to make human interactions easier to manage with ice breakers and conversations starters to get spark important conversation.
Re-design of game UX, Game play flow and design, design of end user product. What would make this project successful is to have a multifunctional design that can be used in our mobile app in the apple app store and live game. Going to market spring/summer of 2022 would make this project successful. What are some of the activities or action items you think will need to be taken to achieve your desired results? What would make this project a success for your organization? What measurable results are you looking to accomplish? |
| Compensation |
Following compensation will be offered to the students
Exactly $0.0 per hour |
| Sponsorship |
No Sponsorship Required |
| Resources |
Program Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
|
REMINDER OF CONFIDENTIALITY |
01/02/2022 | |
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FACULTY Check-In / TEAM Meetings (All Teams) |
01/02/2022 | |
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KICKOFF ASSESSMENT DUE |
01/02/2022 | Evaluation |
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FACULTY Check-In / TEAM Meetings (All Teams) |
01/03/2022 | |
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Program Kickoff |
02/01/2022 | Event |
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UPLOAD: Final Presentation & Executive Summary Files (Teams 1-3). |
03/05/2022 | Submission Required |
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MILESTONE #6: FINAL PRESENTATION (Teams 1-3) |
03/05/2022 | Evaluation |
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DUE: MILESTONE #4 (All Teams) |
05/04/2022 | Submission Required |
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FACULTY Check-In / TEAM Meetings (All Teams) |
05/04/2022 | |
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DUE: MILESTONE #1 (All Teams) |
08/02/2022 | Submission Required |
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PROJECT KICK-OFF Meeting |
08/02/2022 | |
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CHECK-IN with Greenspan Consulting (All Teams) |
08/03/2022 | |
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UPLOAD: Final Presentation & Executive Summary Files (Teams 4-5) |
10/05/2022 | Submission Required |
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PROJECT WRAP-UP Meeting |
10/05/2022 | |
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MILESTONE #6: FINAL PRESENTATION (Teams 4-6) & PROJECT WRAP-UP |
10/05/2022 | Evaluation |
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FACULTY Check-In / TEAM Meetings (All Teams) |
12/04/2022 | |
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TEMP CHECK #3 DUE |
Evaluation | |
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CHECK-IN with Greenspan Consulting (All Teams) |
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CHECK-IN with Greenspan Consulting (All Teams) |
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TEMP CHECK #2 DUE |
Evaluation | |
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FINAL SELF ASSESSMENT DUE |
Evaluation | |
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FINAL PEER ASSESSMENT DUE |
Evaluation | |
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MILESTONE #3: PRESENTATION (All Teams) |
Evaluation | |
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MILESTONE #5 (All Teams) |
Submission Required | |
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Sign-Up for CapSource Account |
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TEMP CHECK #1 DUE |
Evaluation | |
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MILESTONE #2: PRESENTATION (All Teams) |
Evaluation | |
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UPLOAD Milestone #2 Presentation File (All Teams) |
Submission Required | |
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UPLOAD Milestone #3 Presentation File(s) (All Teams) |
Submission Required | |
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CHECK-IN with Greenspan Consulting (All Teams) |
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CHECK-IN with Greenspan Consulting (All Teams) |
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NO CLASS - WUV Spring Break Week |
Projects
| Project | Organization | Topics |
|---|---|---|
| Develop a Customer Retention & Business Growth Plan for H2 2022 | Greenspan Consulting, LLC | Growth Strategy Marketing Sales & Business Development |
Program Managers
| Name | Organization |
|---|---|
| John Chase | Washington University of Virginia |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |
