Our organization needs more activity on our social media websites (Google reviews, Followers on Instagram, Followers on Facebook) we want these followers to be current customers of ours.  We want more reviews from current customers.    We also want our employees to be driven to get more social media activity by leading customers to our social media sites.

Build a plan to drive current customers to the social media platforms.  Call out to customers and get the customers to give positive reviews and follow us on social media.  Brand our email with an approved google review button.  Build a plan to motivate our team to drive customers to our social media sites and to get more online reviews.  Update company vison & mission statement on the Allstate website.  Help agency owner build his profile on the webstie so that is more personal.  Avoid add spends by utilizing authorized advertising through Allstate.  Build a culture of people who want to look to our social media for fun tips and ideas along with showing our activity in the community.  

Success can be measured by followers, responses and reviews!  Activity will show results.  If we are getting more interaction on our social media organically