Project Title: Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa
Dana's Day Spa
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| Project Title | Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa |
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| Project Synopsis: Challenge/Opportunity | Dana’s Day Spa is a 1-person operation offering a wide array of services for total and ‘every day’ well-being, rejuvenation, and relaxation in a private and serene environment. Dana takes pride in offering clients customized and tailored services to their individual needs and providing the highest quality services, products, and personalized attention. With a strong commitment to serving customers and their needs, the owner and operator have little bandwidth to devote to brand development and management. Dana’s Day Spa is looking for your help to create and distinguish the company's image, products, and services from competitors and ensure the brand is perceived as planned and secures its objectives.
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Project Timeline
Dana's Day Spa - Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa
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Due Date
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Activities |
Deliverables
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Status
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Action | |
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Sun, 09/04/22
12:00 AM
UTC
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Kickoff Evaluation Due
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Required Evaluation
Evaluation submission is required.
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Description:
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Mon, 09/05/22
12:00 AM
UTC
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Program Kickoff
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No Deliverables
No deliverables are required for this action item.
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Location:
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Fri, 09/30/22
12:00 AM
UTC
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Temperature Check #1
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Required Evaluation
Evaluation submission is required.
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Description:
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Fri, 10/28/22
12:00 AM
UTC
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Temperature Check #2
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Required Evaluation
Evaluation submission is required.
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Description:
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Fri, 12/02/22
12:00 AM
UTC
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Program Complete
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No Deliverables
No deliverables are required for this action item.
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Location:
Event Description:
We’ll schedule time for final presentations
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Fri, 12/09/22
12:00 AM
UTC
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Final Self-Assessment
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Required Evaluation
Evaluation submission is required.
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Description:
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Fri, 12/09/22
12:00 AM
UTC
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Final Peer Evaluation
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Required Evaluation
Evaluation submission is required.
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Description:
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Program Managers
| Name | Organization |
|---|---|
| Anissa Kuhar | Northern Illinois University (NIU) |
Teams
| Team Name | Project Name | Team Members |
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| No Teams Available |