Project Title: Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa

Dana's Day Spa

Details
Project Title Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa
Project Topics
Skills & Expertise
Project Synopsis: Challenge/Opportunity
Dana’s Day Spa is a 1-person operation offering a wide array of services for total and ‘every day’ well-being, rejuvenation, and relaxation in a private and serene environment. Dana takes pride in offering clients customized and tailored services to their individual needs and providing the highest quality services, products, and personalized attention. With a strong commitment to serving customers and their needs, the owner and operator have little bandwidth to devote to brand development and management. Dana’s Day Spa is looking for your help to create and distinguish the company's image, products, and services from competitors and ensure the brand is perceived as planned and secures its objectives. 
Project Synopsis: Activities/Actions Required
Project Synopsis: Expected Results

Project Timeline

Dana's Day Spa - Develop a Comprehensive Brand Communications Strategy for Dana’s Day Spa
Due Date
Activities
Deliverables
Status
Action
Sun, 09/04/22
12:00 AM UTC
Kickoff Evaluation Due
Required Evaluation
Evaluation submission is required.
Description:
Mon, 09/05/22
12:00 AM UTC
Program Kickoff
No Deliverables
No deliverables are required for this action item.
Location:
Fri, 09/30/22
12:00 AM UTC
Temperature Check #1
Required Evaluation
Evaluation submission is required.
Description:
Fri, 10/28/22
12:00 AM UTC
Temperature Check #2
Required Evaluation
Evaluation submission is required.
Description:
Fri, 12/02/22
12:00 AM UTC
Program Complete
No Deliverables
No deliverables are required for this action item.
Location:
Event Description:
We’ll schedule time for final presentations
Fri, 12/09/22
12:00 AM UTC
Final Self-Assessment
Required Evaluation
Evaluation submission is required.
Description:
Fri, 12/09/22
12:00 AM UTC
Final Peer Evaluation
Required Evaluation
Evaluation submission is required.
Description:

Program Managers

Name Organization
Anissa Kuhar Northern Illinois University (NIU)

Teams

Team Name  Project Name  Team Members 
No Teams Available