| Program Overview | ||
|---|---|---|
| Program Title | BUS 700 Business Research (Capstone) - Spring 2023 | |
| Organization | Washington University of Virginia | |
| Student Application Link | https://capsource.app/program/bus-700-business-research-capstone-spring-2023/rfp | |
| # of Students Enrolled |
0
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| # of Projects Running |
1 Project/s Added (of 1 Project Expected)
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Program Timeline Project Duration |
Start Date: 01/23/23 End Date: 05/05/23 3 months |
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| Collaboration Overview | ||
|---|---|---|
| About Students |
This is a practical, research-oriented course for MBA students to work on a real business problem using a "Live Case" methodology for the duration of the semester under faculty mentor(s). The primary method of instruction is project-based experiential learning as students collaborate in a hands-on engagement (i.e. internship) to address business problems with a functioning, off-campus "Host Company" in the marketplace. This engagement format directly relates to key learning objectives of the course. The required deliverable(s) for each Student Consulting Teams business problem(s) will be unique to each engagement; examples of such deliverables may be writing a business plan for a start-up, developing a marketing strategy for a new product at an established company, or conducting a market landscape survey. Students have a great deal of freedom in deciding how to approach their respective assigned business problem(s), their research approach, and how to best present their analyses to the Host Company.
Student Level: Student Time Commitment: Full Time Team Structure: 3 - 8 |
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| Program Goals | Students will conduct independent and collaborative research as part of a Student Consulting Team to address the business problem(s) presented to them by the Host Company to develop real solutions to real-world challenges.
The research process may include original data gathering (interviews, participant observations, survey methodologies, quantitative/empirical methods, etc.) or primary/secondary source content analysis working both individually and collaboratively as part of the Student Consulting Team. Each Student Consulting Team will research, prepare, and present oral presentations to complement their written deliverable(s). |
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| Format Structure |
Single Project Single Team |
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| Format Title | Multiple Projects Multiple Teams | |
| Format Description | ||
| Benefits For Industry Partners | ||
| Project Modality | Fully Remote | |
| Industry Partner Requirements to Participate | ||
|---|---|---|
| Project Topics | Corporate Social Responsibility Customer Service & Account Management Data Management Growth Strategy International Affairs Legal, Regulatory, Compliance Marketing Mergers & Acquisitions Operations Organizational Culture Product Design & Development Purchasing, Logistics, Supply Chain Quality Control Reporting, Financial Planning & Analysis Research & Development Sales & Business Development Software Design & Development Talent Management | |
| Target Industries | Aerospace & Defense Agriculture & Farming Arts & Recreation Biotech & Pharmaceuticals Computers & Hardware Construction, Repair & Maitenance Consumer Services Education Energy & Utilities Fashion & Apparel Finance Food & Beverage Government Health Care Insurance Manufacturing Media Natural Resources Non-Profit Professional Services Real Estate Restaurants, Bars & Food Services Retail Software & IT Sports & Entertainment Telecommunications Transportation & Logistics Travel & Tourism | |
| Skills & Expertise | Brand Strategy Business Analysis & Strategy Communications Financial Analysis & Modeling Management Consulting Market Research Marketing Strategy Sales & Business Development Training & Development Web Conferencing | |
| Location Information & Preferences |
Local (within 30 miles) Located Anywhere Regional (within 90 miles) |
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| Sponsorship |
No Sponsorship Required |
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| Compensation |
Following compensation will be offered to the students:
Exactly $0.0 per hour |
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| Other Requirements | ||
| Expected Time Commitment For Project Managers | 1 Hour per week | |
| Key Program Dates | Due Date |
|---|---|
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Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
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Jan 23 2022, 12:00.00 AM |
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Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
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Mar 27 2022, 05:07.14 PM |
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Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
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Apr 27 2022, 05:07.14 PM |
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Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
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May 06 2022, 12:00.00 AM |
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Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
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Oct 31 2022, 05:07.14 PM |
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Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
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Dec 01 2022, 05:07.14 PM |
Project Overview
| Project Details | |
|---|---|
| Project Title | 2023 Wsa Growth Strategy |
| Project Synopsis |
What is the challenge or opportunity you are trying to address within your organization? The WSA would like to identify and implement a B2B growth strategy with the focus of potential champion and corporate partnership/sponsorships.
What are some of the activities or action items you think will need to be taken to achieve your desired results? Propose a Growth Strategy
What would make this project a success for your organization? What measurable results are you looking to accomplish? 1. Identify and qualify a list of 5 potential champions
2. Gain higher visibility on competitive markets and their KPIs, 3. Identify and qualify a list of 10-20 potential partnerships/sponsorship opportunities, including point of contact information 4. Create Ideal Customer Profile for future sponsors |
| Compensation |
Following compensation will be offered to the students
Exactly $0.0 per hour |
| Sponsorship |
No Sponsorship Required |
| Resources |
Program Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
|
Program Kickoff |
01/23/2022 | Event |
Projects
| Project | Organization | Topics |
|---|
Program Managers
| Name | Organization |
|---|---|
| Blaine Honea | Washington University of Virginia |
| Abraham Kim | Washington University of Virginia |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |
