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Diversity and Inclusion Strategy Focused on Community Engagement at True Religion

Last Updated: 04/01/2026

Case Organization

True Religion

https://www.truereligion.com/

500 West 190th Street, Suite 300, Gardena, CA 90248, USA

101-500

Case Contributors

Theresa Watts

Senior Vice President Human Resources, Diversity, Equity and Inclusion @ True Religion for 5 year(s)

in/theresa-w-b9026b1

Results-driven Human Resources, Organizational Business and Management Professional with broad-based experience in organizational design, development, and management within Fortune 500 companies. Accomplished seasoned professional who has earned a reputation for building/designing HR departments, consistently integrating the people, information, and technology of an organization to improve productivity, increase efficiencies, enhance quality, and maximize profitability. Collaborative leader with the ability to build, train, motivate, and mentor highly successful teams to outstanding performance. Effective communicator possessing excellent interpersonal and relationship-building skills. Consistently promoted and sought out for expertise. Expertise includes:

  • Organizational Development 
  • Strategic Planning
  • Project Management 
  • Employee Relations
  • Change Management 
  • Team Leadership
  • Process Improvement 
  • International Business Development and Operations 
  • Training and Development 
  • Coaching and Mentoring
  • Risk Assessment and Management 
  • Mergers and Acquisitions

Case Disciplines

Marketing Organizational Culture Talent Management

Skills & Expertise

Change Management Community Engagement Strategy Competitive Benchmarking Corporate Social Responsibility (CSR) Culture Committee Development Diversity - Equity & Inclusion (DEI) Strategy Employee Engagement Employee Resource Groups (ERGs) Feedback Systems Internal Communications Strategy KPI Development & Impact Measurement Mentorship Program Design Nonprofit & Community Partnerships Organizational Culture Transformation Partnership Development Program Development Stakeholder Engagement Strategic Planning Survey Design & Analysis Talent Management

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Background & Objective

The challenge or opportunity you are trying to address for the organization.

True Religion, a powerhouse denim brand since the early 2000s, has undergone significant restructuring and recently emerged from bankruptcy. As part of its reinvention, the company is working to revitalize both its business and corporate culture. With improved financial performance and the ability to pay bonuses, True Religion has seen positive cultural shifts and is ready to build on this momentum by expanding its diversity, equity, and inclusion (DEI) initiatives.
Learning Objectives

This is what students will learn as they complete the case.

This case focuses on building a DEI strategy that integrates internal culture development with external community engagement in a retail organization. Students will develop skills in stakeholder alignment, program design, and social impact strategy while connecting DEI initiatives to both employee engagement and business performance. 
  •  Analyze how DEI strategy can align with organizational culture, brand identity, and business objectives 
  •  Evaluate employee engagement drivers and their role in shaping effective DEI initiatives 
  •  Develop internal DEI infrastructure such as ERGs, culture committees, and mentorship programs 
  •  Design community engagement strategies that create meaningful impact for underserved populations 
  •  Identify and assess partnerships with external organizations to support DEI and outreach efforts 
  •  Conduct competitive benchmarking to identify best practices and differentiation opportunities in DEI 
  •  Define key performance indicators (KPIs) to measure DEI impact across employee engagement and community outcomes 
  •  Translate DEI strategy into actionable initiatives that are scalable, sustainable, and aligned with company goals
Key Action Items

These are activities and action items you might want to complete in order to achieve the expected outcomes.

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