LibraryCapSource OpenCasesDeveloping a Dynamic Go-To-Market Strategy for CapSource's Case Library
CapSource OpenCases
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Last Updated: 03/23/2026
Case Organization
StartEd - NYU EdTech Incubator 2 MetroTech Center, Floor 8 Brooklyn, NY 11201
Case Contributors
Co-Founder @ Fun Fusers for 6 year(s)
in/lordanjevyHe has started two EdTech companies that are helping students transition from education to work. His method is to integrate real companies into the learning process through hands-on collaborations that expose learners to new industries and job roles by working on real projects with real stakeholders and stakes.
CapSource makes it easy for schools and companies to build scalable experiential learning and experiential hiring programs. Through free, premium, and enterprise software solutions, CapSource helps educators and companies coordinate, manage, and scale high-impact case-based and project-based programs designed to help next-gen talent learn, network, and get hired. Since 2017, CapSource has help 400+ different industry partners like DoorDash, True Religion, and the American Cancer Society collaborate with 8,000+ young professionals from over 150 global institutions including the University of Notre Dame, Harvard, and the SUNY System.
Jordan started his first education technology company, Real Time Cases (acquired), that raised over $2,000.000 in venture funding while an undergraduate at Lehigh University studying Accounting, Finance, and Entrepreneurship.
Outside of work, Jordan is passionate about cooking, hiking, traveling, sailing, tennis, public speaking, photography, mixology, and coaching/connecting fellow entrepreneurs.
Case Disciplines
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Background & Objective
The challenge or opportunity you are trying to address for the organization. |
CapSource operates within the intersecting domains of education and technology, positioning itself as a leader in experiential learning solutions. The company primarily generates revenue through partnerships with academic institutions and corporates, offering projects and case-based learning experiences that bridge the gap between classroom theory and practical application. CapSource's competitive moat lies in its ability to curate industry-relevant content that is both accessible and impactful, enhancing the learning experience for students and educators alike. In the market today, CapSource is perceived as an innovative and agile player, leveraging its technological capabilities to deliver bespoke learning solutions. The broader industry landscape is characterized by rapid technological change, shifts in educational paradigms, and evolving customer expectations. Regulatory shifts, particularly in data privacy and educational standards, also influence the operational strategies of companies within this space. Technological advancements, such as artificial intelligence and machine learning, present both opportunities and challenges for companies like CapSource, necessitating continuous adaptation and innovation. Competitive dynamics are increasingly dictated by the ability to offer personalized and scalable learning solutions, while customer behavior trends show a growing preference for digital and flexible learning options. This moment is strategically important for CapSource due to several factors. The ongoing digital transformation within education has accelerated the demand for high-quality, online learning resources. Additionally, the current macroeconomic environment, marked by increased competition and shrinking budgets, requires educational institutions to seek cost-effective and impactful learning solutions. |
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